“We have always done it this way.”
“We have always done it this way.”
One of the most expensive sentences in Business- Tobias Fischer, Sales Manager AD Chemicals GmbH.
Purchasing decisions are often made out of habit — familiar suppliers, familiar products, familiar processes. It feels safe, but it’s not always the best solution.
Especially when considering new suppliers, it pays to take a closer look:
✔ better performance
✔ more stable supply chains
✔ more cost-effective solutions
A good example is MM31® from AD Chemicals. Modern alternatives show that innovation in procurement doesn’t have to be complicated — it can deliver measurable added value.
My conclusion:
Those who only manage Sales miss opportunities.
Those who challenge assumptions, win.







